Blogging serves lots of useful purposes, some social, some charitable, some designed to grow traffic and generate profits for your business. But getting visitors to visit your blog and buy your product just once is a waste of your blogging skills; you need to turn your visitors into regular visitors and send your profits soaring. It's called making your blog ''Sticky' and you do it like this:
* Update your blog daily and end each posting by mentioning what you'll be blogging about next time. And make that 'something' appealing, a little mysterious, and generate curiosity that forces your visitors to call daily to read your blog.
* Offer regular free gifts and get visitors to sign up to your mailing list for these free gifts. Give clues to what future gifts are about, but don't give too much information, give just enough to make readers curious and keen to know more and eager to visit your blog daily.
* Be friendly and approachable to visitors, get them to trust you, get them to email you for help and advice. Once you get their trust you can use blogging to pre-sell your own or affiliate products. You should only recommend products you like, not products you find lacking, otherwise all that trust you gained will be lost forever.
* If you promise regular postings make sure to keep your promise or visitors will become disillusioned, they'll accuse you of wasting their time, they'll lose faith in you, and they'll eventually stop visiting your blog.
* Include postings that require visitors to call back for updates, such as competitions for which you'll reveal the winners later, let readers ask questions which you again answer later at the blog, treat them to a few jokes and anecdotes, and let visitors see there's more to your blog than just making money.
All in all, give lots of reasons for people to visit your blog and one day, maybe soon, they'll buy one or more of your products.
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