HOW TO START YOUR OWN NEWSLETTER

If you want to make money online, there are a million reasons why you should start your own email marketing newsletter.

After you know how to start your own mailing list or Ezine, the potential for your businesses growth will increase dramatically.

Some of the benefits of email lists include:

1.) The ability to expand product and brand awareness.
2.) Increased trust and communication with your target audience.
3.) Opportunity to interact with your subscribers.
4.) Potential for turning active subscribers into loyal customers.

There are several ways to start your own email newsletter or mailing list. In regard to the logistics of setting up your list, you may want to consider several options.

If you want to use a free service while your starting off, you could implement a form on your website that obtains the subscriber's name and email and when the submit button is clicked, it will send the information to an email designated for your mailing list.

Generally this option is free but it will be very time consuming to manage all the emails and keep updating an excel spreadsheet whenever you receive a new subscriber.

Most bloggers and internet marketers prefer to use an automated email newsletter or mailing list solution because it will require less maintenance and it gives you more control over the analytics and statistics of your subscriber base.

The majority of bloggers, website owners and internet marketers use a service called Aweber.

Keep in mind, your mailing list may become your company's greatest asset. Making the right decision regarding your email newsletter is very important.

You should ask yourself the following question:

What do I want to accomplish with my mailing list?

If you can develop an email newsletter strategy and implement it with a certain goal in mind, you will most likely be a lot more successful in your efforts.

Another question you may want to ask yourself is:

How am I going to convince people to subscribe to my email newsletter?

Many people offer something as a reward for subscribing like a free ebook, video or access to a tool that may be of use to their subscribers. It's always good to have a catch and offer incentive for people who take the initiative to sign up.

In regard to the actual content of your newsletters it's important to determine what type of audience you should be catering to. In regard to this website, the primary focus is people who want to know how to make money online, get paid for their opinions and work from home.

Try to focus the content of your email mailing list and deliver information to your subscriber that is useful and interesting. This will make sure that people continue to follow your emails and not decide to unsubscribe.

After you have decided what type of information to deliver, you will want to consider how often you want to send out information. This can be a very important decision, if you don't send out information on a regular basis, people may forget about your site and the valuable content that you provide. However, if you send information all the time, they may decide that the emails are more of an annoyance than anything else.

The point is that you will be building a community of individuals that are interested in the information you present. There are many positive benefits that will come out of creating a mailing list so you should definitely consider it as an option for your business.

Create a loyal community and the networking possibilities are limitless, also the potential to make money online using these methods is limitless as well.

I hope this article gave you a few ideas and got you thinking about how to start your own email newsletter. In the future I will plan to add a series on this topic because of its importance in an effective internet marketing campaign.